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Beauty Industry, Beauty Launches

New Nars Boutique Opens in Las Vegas

The new store is the brand's sixth free-standing boutique.

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By: Jamie Matusow

Editor-in-Chief

Nars Cosmetics has opened a 1200-square-foot boutique at the Forum Shops at Caesars, 3500 South Las Vegas Blvd., Las Vegas, NV.

The boutique’s mostly white, futuristic look was designed by the brand’s founder and creative director, Francois Nars, in collaboration with Fabien Baron, of New York design firm Baron & Baron.

The store is the brand’s sixth free-standing boutique. It features six makeup stations; a VIP area with a bookcase showcasing Francois Nars’ books, a seating area, and additional makeup stations; and another product line – 413 BLKR, anmed for the brand’s first boutique on Bleecker Street in New York City.

There are also interactive touch screens displaying makeup application tips; an 11-foot LED screen showing Nars’ short films; and a Las-Vegas-style digital slot machine that offers visitors the chance to “spin-to-win” a deluxe sample.

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